What S The Connection Between Sunglasses Hollywood And World War Ii
Aviators became a well known style of sunglasses when general douglas macarthur landed on a beach in the philippines in world war ii and newspaper photographers snapped several pictures of him in october 1944 wearing them that became a lasting image of the second world war.
What s the connection between sunglasses hollywood and world war ii. In world war ii it was used as a way for women to cope with turbulent and uncertain times and during the cold war it was used as a way to show that communism was leaps and bounds behind consumerism. Early flick stars took to sporting them as a result of the lighting of early film studios was therefore harsh and their eyes required protective between scenes whereas in war ii several troopers wore dark glasses to shield themselves from the flashes of explosions. Once photos of those things began to reach a mass audience they needed to grasp wherever they may obtain the dark glasses for themselves and a moment fashion craze was born. They got a celebrity endorsement when general douglas macarthur was photographed in a pair during world war ii.
Involvement in world war ii the hollywood film industry cooperated closely with the government to support its war aims information campaign following the declaration of war on japan the government created a bureau of motion picture affairs to coordinate the production of entertainment features with. The lenses were made to a joint standard shared by the u s. As a result the lens carried an an army navy specification number. Early movie stars took to wearing them because the lighting of early film studios was so harsh and their eyes needed protecting between scenes while in world war ii many soldiers wore sunglasses to protect themselves from the flashes of explosions.
The flying sun glasses comfort cable standardized in november 1941.